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12th February 2021 News

Durham Cricket announce partnership with Seat Unique

Durham Cricket are delighted to announce a new four year partnership with Seat Unique.

Seat Unique is the premium ticketing marketplace where fans can buy official hospitality packages and premium tickets to live sports, music and cultural events. They work with clubs, venues and rightsholders to help fans securely access hospitality experiences anytime and anywhere through their 24/7 online service.

Through this strategic partnership, Seat Unique will exclusively power Durham Cricket’s hospitality and premium ticket sales in a four year deal. By using Seat Unique’s innovative software, Durham Cricket have digitally transformed the process of buying VIP matchday experiences, by bringing hospitality bookings online.

In collaboration with Seat Unique, Durham Cricket have expanded their VIP offering by creating a new premium ticketing category and stand called, The Seat Unique Terrace. The new category sits between standard tickets and hospitality, helping fans access premium seats without the added cost of luxury extras.

Sales Director of Durham Cricket, Tom Seymour said: “We are thrilled to be working with Seat Unique, who are true experts in digitalising every aspect of the hospitality and premium ticketing process. Their inventive software has provided a quick, easy and effortless solution for fans who want to buy VIP experiences wherever and whenever they want.”

CEO and founder of Seat Unique, Robin Sherry said: “We are delighted to have partnered with such a prestigious club as Durham Cricket. The stadium hosts some of the most anticipated domestic and international fixtures, as well as concerts. We look forward to welcoming cricket and music fans to the new Seat Unique Terrace and using our technology to access all of Durham’s premium offerings.”

Premium tickets for England v Sri Lanka ODI at Emirates Riverside Stadium are available to buy from £85 per person at Seat Unique:

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