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7th February 2020 News

Durham Cricket win Welcome Families Award at BOCAs

Durham Cricket were last night awarded the “Welcome Families Award” at the Business of Cricket Awards (BOCAs) which was staged at the Ageas Bowl . 

The Welcome Families award saw Durham claim the prize for its Family Zone Roadshow, which helped to increase attendances across the season and introduce new audiences to cricket.

Durham’s Marketing Director , David Jackson said: “Providing everyone with a warm welcome is something which we take real pride in at Emirates Riverside, we want to offer the best matchday experience for the customer and ensuring our home fixtures are the most atmospheric, entertaining and welcoming for members, season ticket holders and families.

“The Family Zone is a highlight of our match day experience, and to see families and friends enjoy their experience before our T20 fixtures start, gets their nights off to a great start.

“To win this award is credit to the team at Durham for their hard work in delivering a really enjoyable atmosphere for fans.”

ECB Chief Executive Officer Tom Harrison was in attendance at the awards, which were hosted by BBC presenter Mark Chapman, as the county network joined together to celebrate outstanding and innovative business practice to grow cricket following a memorable year for the game both on and off the field.

This year marks the start of the ECB’s new five-year strategy, Inspiring Generations, as the whole game comes together to reach new audiences while continuing to serve cricket’s loyal fans.

 

 

 

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